👷♂️ Internet Marketing for Contractors
FREE Google Local Service Ads with Any Program
Home Services Marketing Agency Toronto
We've Done This Thousand Times
growth360 is a Home Services Marketing agency. Our comprehensive home improvement marketing packages are designed to help companies grow – from small local shops into national brands. Website designs, Home Improvement SEO, Google Ads, Facebook ads, and other marketing services for Home Service businesses.
Get a FREE estimate today!
Marketing Agency Approach for Home Services Business
Reasons to Choose Growth
01
360° Approach
All you need to scale in one place
02
Flat Fee
This way you pay less
03
No Contracts
We work month-to-month
04
Proven Growth
Proven to grow locally oriented businesses
05
One Client per Location
One client per industry and location. Let's beat the competition, not join them
06
Transparency
Our work is built on the core value of transparency
Let's Rock-n-Roll Your Industry
Viien
Home Improvement Marketing Agency
The Internet Marketing System Approach
Over the years we've scaled many home improvement and home service businesses with online marketing.
It wasn't luck, it's a science and practice. This gave us a blueprint that is reflected in the Internet Marketing System approach, designed to scale contractors, trades, and home service businesses of any size.
Our services grow with your Home Improvement business helping you achieve Revenue growth, one step at a time.
Talk to one of our Strategists today to discuss what your Internet Marketing should look like.
Book a FREE Strategy Call today!
Our 360° Approach can Include
When Professionals Take Over
Our comprehensive approach is designed to build brands and generate leads for Home Services businesses.
We will discuss the exact mix needed to grow your business during our Discovery call.
Attract
01
-
Rock-Star Website
-
Search & Social Ads
-
Search Engine Rankings
-
Google Maps Rankings
Close the Leads
03
-
Lead Management
-
Reputation Management
Get Leads
02
-
Conversion Optimization
-
Reviews & Reputation
-
Email Automations
-
Website Chat
-
Online Scheduling
Understand
04
-
Live Dashboard
-
Meaningful Metrics
-
Transparent Work
Marketing Agency Services for Home Improvement Companies
Web Design & SEO Tailored for Home Services
Web design involves creating and designing a visually appealing and user-friendly website for a home improvement company. It includes elements such as layout, navigation, graphics, content creation, and ensuring mobile responsiveness. A well-designed website helps create a positive first impression, showcases services, and encourages visitors to take action.
Facebook Ads allow home improvement companies to target specific audiences based on demographics, interests, location, or behavior. Companies can create ad campaigns with compelling visuals or videos to promote their services or special offers directly to potential customers on Facebook and its partner platforms like Instagram. Ad performance can be tracked through Facebook Ads Manager.
Email Marketing
Email marketing involves sending targeted emails to potential or existing customers to promote services, share helpful content, offer discounts, or provide updates. Our team will help set this up and running - using email marketing tools to automate communication and track engagement metrics.
SEO is the process of optimizing a website to improve its visibility and ranking on search engine results pages (SERPs). This involves keyword research, on-page optimization (meta tags, headings), technical optimization (site speed, mobile-friendliness), content creation, backlink building, and ongoing analysis to increase organic traffic from search engines like Google.
Google Maps Rankings refer to the efforts made to improve a home improvement company's visibility within local map results when users search for related keywords on Google Maps. This involves optimizing the company's Google My Business profile by providing accurate information, managing customer reviews, adding photos/videos of completed projects, and ensuring NAP consistency (Name, Address, Phone Number) across online directories.
Call Tracking
Using advanced call tracking technology to monitor and measure phone calls generated from internet marketing efforts accurately. This allows roofers to track their return on investment (ROI) by attributing incoming calls directly to specific marketing channels or campaigns.
Google Ads allow home improvement companies to display targeted ads at the top of relevant search results on Google. Using pay-per-click (PPC) bidding strategies and careful keyword selection related to home improvement services or keywords that potential customers might use in their searches, companies can drive targeted traffic to their website and increase conversions.
Local Service Ads - Pay per Lead
Local Service Ads are a pay-per-lead advertising platform specifically designed for service-based businesses. Home improvement companies can create a profile and only pay for leads generated through the platform. These ads are displayed at the top of Google search results, showcasing company details, customer reviews, and contact options to enhance credibility.
Secrete Marketing Services
We offer additional specialized marketing strategies that may vary depending on the specific needs and goals of a home improvement company. These services might include content marketing, online reputation management, customer referral programs, or other innovative tactics tailored to generate brand awareness and drive conversions in the home improvement industry.
Industries
We drive Revenue for businesses that rely on local Leads.
At growth360 we have years of experience marketing home improvement companies all around the continent. Our Internet Marketing System will help build a brand for your business online, get it in front of the right customers, and close those customers into sales. In most cases, your home improvement marketing will break even within the first few months and will start generating Revenue in 3-6 months.
Home improvement marketing agency services can apply to a variety of industries that rely on local leads. From working with small local companies to national franchises that rely on local lead genertion.
Pest Control
Moving Companies
CCTV Installations
Bath & Kitchen Reno
Tree Service
Drywall Companies
Masonry
Framing Companies
Locksmith
Fencing Companies
Carpenters
Benefits of Online Marketing for Home Improvement
Why Choose Online Marketing for Home Improvement Companies?
Overall, online marketing offers numerous benefits for home improvement companies – one of the highest Returns on Investment, trustworthy brand, laser-targeting the most relevant prospects and more.
-
Wider reach - online marketing allows home improvement companies to reach a larger audience beyond their local area. With the internet, they can target potential customers in different cities or even countries, depending on their services and capabilities.
-
Cost-effective - compared to traditional forms of advertising such as print or television ads, online marketing is often more cost-effective. This allows home improvement companies with limited budgets to still effectively promote their services and generate leads.
-
Targeted audience - online marketing enables home improvement companies to specifically target their ideal customer base. Through various online tools and platforms, they can narrow down their audience based on demographics, interests, location, and other relevant factors.
-
Measurable results - unlike traditional advertising methods where it may be challenging to track the effectiveness of campaigns, online marketing provides detailed metrics and analytics. Companies can measure website traffic, conversions, engagement rates, and other key performance indicators (KPIs), allowing for better decision-making and optimization of marketing efforts.
-
Increased brand credibility - having a strong online presence through a website, social media profiles, positive reviews, and valuable content helps build brand credibility. Potential customers are more likely to trust and choose a company that has a solid online reputation.
-
24/7/365 - Home improvement companies can be available to potential customers 24/7 through an online presence. Customers can find information about services, view previous projects, contact the company easily at any time convenient for them.
Talk to one of our strategists & design your Home Improvement Marketing approach today!
Online Marketing Process
Process of Marketing Home Improvement Companies Online
Online Marketing is not luck, it’s a process. And it’s a process that we are really good at. Our team has helped many contractor businesses scale their presence locally and nationally to continuously drive growth. While your Home Improvement program may include various services, here is a common sequence.
-
Initial Consultation – during the Discovery call we will discuss and identify the target audience and competition in the home improvement industry. Understand their needs, preferences, and online behavior.
-
Develop a Website - create a user-friendly, mobile-responsive website that showcases the company's services, previous projects, customer testimonials, and contact information.
-
Search Engine Optimization (SEO) – your best Return on Investment. Our team will optimize the website's content by incorporating relevant keywords to improve its visibility on search engines like Google. This includes on-page SEO techniques such as meta tags, headings, URL structure, and internal linking and more to get you to the #1-#3 position on Google.
-
Local SEO - implement local SEO strategies to increase visibility for potential customers in the company's service area. List the business on various online directories like Google My Business, Yelp, and Bing Places for Business.
-
Pay-Per-Click Advertising (PPC) – Once you generate enough revenue from SEO, we will reinvest a portion of it in Google Ads to grow your business even more. We will set up targeted PPC campaigns using platforms like Google Ads or Bing Ads to drive traffic to the website. Use keyword research to optimize ad copy and landing pages for higher conversions.
-
Content Marketing – the next level. reate valuable and informative content related to home improvement topics through blog posts, videos, infographics, or eBooks. Share this content on social media platforms and partner with other websites for guest blogging opportunities to increase brand visibility and authority.
-
Online Reputation Management – n important part. It’s good to be found online, but your sales depend on your reputation. We will monitor online reviews and respond promptly to both positive and negative feedback from customers on review sites like Google Reviews. Encourage satisfied customers to leave reviews and testimonials.
-
Email marketing – mostly used as a follow up technique for our home improvement clients.
-
Continuous Improvement – online marketing is not set and forget. It’s an ongoing competition where you need to stay ahead of your competition.
Let’s discuss the online marketing process for your home improvement company. Book a FREE Discovery call today!